Video: Exclusive Look Inside JAY-Z’s RocaWear Shop – (Roc Pop Shop)

Montreality presents this exclusive video coverage of JAY-Z’s mobile RocaWear shop, the ‘Roc Pop Shop’.  This footage was taken in Montreal, Canada during Jay-Z & Kanye West’s ‘Watch The Throne’ tour.  An inside look at the new RocaWear collection.  Check the video after the jump